# Why Berry exists

New token projects can attract attention, but that does not create durable funding for ongoing work. Revenue appears early, depends on trading activity, and often arrives before meaningful work is done.

### Token fees only reward volume, not work

Most dev revenue comes from trading fees, not from ongoing execution. A token doing about $1M in volume produces roughly $6,000 in fees for the dev, and quiet weeks pay nothing.

### The payday lands before the build

The largest volume usually happens at launch, before the team has shipped anything substantial. Once attention fades, the financial incentive to keep building often fades with it.

### Investors fund the volume and receive nothing structural

Investors generate the trading volume that pays the dev. They take the speculative risk and can end up holding a token whose dev may have already extracted the main payday.

### How Berry Pools aligns this

* Devs get a real raise upfront with structured terms.
* Investors enter below market with built in yield.
* Both sides win from the same outcome, the token doing well long term.


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